Does Storzu take a commission on my orders?

No. Storzu charges no per-order commission on any plan, including Free. UPI payments go directly to your own account, and paid plans are a flat subscription.

What does Storzu cost if I outgrow the free plan?

Growth is ₹199 per month, Growth Plus is ₹299 per month and Pro is ₹599 per month, each with an annual option. Paid plans add online payments through your own Razorpay account and a custom domain.

Can I accept online payments on the free plan?

On Free you take direct UPI and cash on delivery. Card, netbanking and wallet payments run through your own Razorpay account and start on the Growth plan.

Do I need a developer or a designer to use Storzu?

No. There is no hosting to buy, no plugins to install and no theme code to edit. You choose your business type, add products from photos, and the storefront is generated for you.

Does Storzu work for WhatsApp sellers?

Yes — that is one of the main things it is built for. Customers browse a real catalog with prices and availability before they message you, so orders arrive organised instead of as a scroll of chat messages.

Does Storzu work with Shiprocket, NimbusPost and Borzo?

Yes. Connect your own Shiprocket or NimbusPost account — or both — for courier shipping with live rates at checkout, one-tap AWB and pickup booking and automatic tracking; with both connected, checkout prices each order on the cheaper courier. Connect Borzo or use Shiprocket Quick for same-day riders. Courier and rider charges are billed to your own accounts; Storzu takes no cut.

Can I advertise my products on Facebook, Instagram and Google?

Yes. Storzu syncs your catalog to Meta and Google, installs the tracking for you, and lets you create Facebook, Instagram and Google Shopping ads from the dashboard. Ad spend is billed by Meta and Google to your own ad accounts.

Features

Everything Storzu includes, built for Indian small businesses

Storzu is an online store and website builder for Indian small businesses. It builds your catalog from photos with AI, publishes a branded storefront, takes WhatsApp orders and direct UPI payments, ships through Shiprocket or NimbusPost couriers and same-day riders, runs Facebook, Instagram and Google ads, and sends order updates over WhatsApp, SMS and email. There is a Free forever plan, no per-order commission from Storzu, and no technical setup.

Storzu's Free forever plan is ₹0 — list up to 10 products, take 100 orders per month with COD or direct UPI, and pay no per-order commission.

Start free See pricing

Start from your business type: WhatsApp sellers, fashion & boutiques, grocery & kirana, restaurants, appointments. Browse the full guide library.

Build the store

Get a real storefront online without design or development work.

AI photo-to-catalog

Upload product photos and Storzu drafts the names, descriptions and categories, so a catalog is a photo shoot rather than a data-entry job.

All plans, using AI credits

AI Photo Studio

Clean up a phone photo into a usable product shot — background, lighting and framing — without a studio or an editor.

All plans, using AI credits

AI virtual try-on

Let fashion shoppers see a garment on a model before they buy, which is the question that otherwise arrives as a WhatsApp message.

All plans, using AI credits

Business-type storefronts

Pick your business type and Storzu builds the matching storefront, terminology and workflow — products, food, services, appointments, rentals, property or stays.

All plans

No technical setup

No hosting, no plugins, no theme code. You answer a few questions and the store is live.

All plans

Design the store

A store that looks made for your business, without hiring a designer.

Complete store designs

24 complete looks — among them Clean, Bold, Luxe, Quick, Editorial Magazine, Neo-Brutal, Soft Glass, Retro Pop, Organic and Dark Tech — each with its own layout, hero, fonts, colours and motion, arranged for your kind of business.

10 on Free, all 24 from Growth

Quick Styles and live demo stores

Tap a style and see your own store redrawn in it before anything goes live, or open a live demo store for your business type and start from its design.

All plans

Design with AI

Describe the feel you want and AI builds a whole style — colours, look, hero, fonts, motion and headings — to preview before you apply it. It never invents prices, offers or claims.

All plans, using AI credits

Tap-to-edit Design Studio

Tap any part of the live store to edit it, drag sections into place, switch sections on or off, and colour each section.

All plans

Take orders and get paid

Sell the way Indian customers already buy.

WhatsApp orders

Customers browse a real catalog with prices and stock, then order — so orders arrive organised instead of scattered across chats.

All plans

Direct UPI and cash on delivery

UPI payments land in your own account. Storzu takes no per-order commission on any plan.

Free and paid plans

Razorpay online payments

Cards, netbanking and wallets through your own Razorpay account, connected in a few taps without paperwork on our side.

Growth and above (Free is UPI and COD)

Orders, inventory and returns

Every order tracked through fulfilment, with stock, returns and customer history in one dashboard.

All plans

Checkout your way

Choose how customers check out — an email code, a WhatsApp code, guest checkout, or several of them — with Google sign-in offered first.

All plans

Payment checks on every order

See the UPI reference or gateway payment on each order, mark a UPI payment as received, and get stock back automatically when an order is cancelled.

All plans

Ship and deliver

Courier, same-day rider or your own delivery — booked and tracked from the order.

Courier shipping — Shiprocket and NimbusPost

Live courier rates for the buyer's PIN code at checkout, one-tap booking of the AWB, label and pickup, and tracking updates that reach the customer on their own. Connect Shiprocket, NimbusPost or both — with both, checkout uses whichever courier is cheaper. Courier charges come from your own wallet.

Growth and above

Same-day delivery riders

Instant riders through Borzo or Shiprocket Quick, priced from the buyer's address, with a live tracking link. You choose couriers, riders, or riders nearby and couriers farther away.

Growth and above

Delivery estimates

Product pages show when an order will arrive and what delivery costs, whether you deliver yourself, use a courier or a delivery partner.

All plans

Keep customers informed

Order updates reach customers on the channels they actually read.

WhatsApp notifications

Order confirmation and fulfilment updates sent from your business, so customers stop asking where their order is.

All plans, using notification credits

SMS notifications

DLT-registered SMS for customers who are not on WhatsApp.

All plans, using notification credits

Email notifications

Order emails with the invoice attached, for both you and the customer.

All plans, using notification credits

Messages from your own number

Send WhatsApp updates from your own WhatsApp Business number and SMS from your own sender, so customers see your name, not ours. The provider bills you directly.

Growth Plus and Pro

Store app and push notifications

Customers install your store on their phone like an app and get order updates as notifications.

All plans

Reviews, wishlist and filters

Verified customers review your products and store, shoppers save favourites for later and filter by brand, size, colour, price and stock.

All plans

Grow sales

Bring new buyers in from Facebook, Instagram and Google, and bring past buyers back.

Facebook and Instagram ads

Your catalog synced to Meta, the Meta Pixel and Conversions API installed for you, and product, carousel, click-to-WhatsApp and catalog ads created from the dashboard with AI-written copy. Meta bills ad spend to your own ad account.

Growth and above

Instagram and Facebook Shop

Keep your products synced to Meta so they can be tagged and shopped on Instagram and Facebook, without running ads.

Growth and above

Google listings and Google Ads

Your products submitted to Google Merchant Center for free listings, plus Performance Max and Shopping campaigns in your own Google Ads account, targeted to your country, a radius or chosen cities.

Growth and above

Offers

Buy X Get Y, percentage or flat discounts, buy-more-save-more, combo prices, spend-and-save and free delivery — shown on the store and applied at checkout automatically.

All plans

Loyalty points and referrals

Customers earn points on delivered orders and spend them at checkout, and both people are rewarded when a friend's first order is delivered.

Growth and above

Push campaigns

Announce a new offer or new products to every customer who turned on notifications.

Growth and above

Get found

Being online is not the same as being findable. Storzu writes the markup that search and answer engines read.

SEO built in

Every storefront ships titles, descriptions, a sitemap and structured data, so Google can index your products rather than guess at them.

All plans

AEO and AIO

Each store publishes machine-readable product and business facts, so ChatGPT, Gemini, Copilot and Perplexity can answer questions about your shop correctly.

All plans

Custom domain

Run the store on your own domain. Configuration is included; the domain itself is billed separately.

Growth and above

Run the business

The parts a website builder leaves you to solve yourself.

Appointments and bookings

Slot booking with double-booking prevented in the database, for salons, clinics, advocates and coaching.

All plans

GST invoices

GST-compliant invoices generated per order and attached to the order email.

All plans

Staff accounts

Give staff their own logins with permissions limited to the areas they work in.

Growth (1), Growth Plus (2) and Pro (5)

Analytics

What sells, what is viewed and where customers come from — including which answer engine referred them.

All plans

Bulk edit

Change price, stock, category and more across many products at once, and rename, merge or move categories.

All plans

Common questions

Is Storzu really free?: Storzu's Free forever plan is ₹0 — list up to 10 products, take 100 orders per month with COD or direct UPI, and pay no per-order commission.
Does Storzu take a commission on my orders?: No. Storzu charges no per-order commission on any plan, including Free. UPI payments go directly to your own account, and paid plans are a flat subscription.
What does Storzu cost if I outgrow the free plan?: Growth is ₹199 per month, Growth Plus is ₹299 per month and Pro is ₹599 per month, each with an annual option. Paid plans add online payments through your own Razorpay account and a custom domain.
Can I accept online payments on the free plan?: On Free you take direct UPI and cash on delivery. Card, netbanking and wallet payments run through your own Razorpay account and start on the Growth plan.
Do I need a developer or a designer to use Storzu?: No. There is no hosting to buy, no plugins to install and no theme code to edit. You choose your business type, add products from photos, and the storefront is generated for you.
Does Storzu work for WhatsApp sellers?: Yes — that is one of the main things it is built for. Customers browse a real catalog with prices and availability before they message you, so orders arrive organised instead of as a scroll of chat messages.
Does Storzu work with Shiprocket, NimbusPost and Borzo?: Yes. Connect your own Shiprocket or NimbusPost account — or both — for courier shipping with live rates at checkout, one-tap AWB and pickup booking and automatic tracking; with both connected, checkout prices each order on the cheaper courier. Connect Borzo or use Shiprocket Quick for same-day riders. Courier and rider charges are billed to your own accounts; Storzu takes no cut.
Can I advertise my products on Facebook, Instagram and Google?: Yes. Storzu syncs your catalog to Meta and Google, installs the tracking for you, and lets you create Facebook, Instagram and Google Shopping ads from the dashboard. Ad spend is billed by Meta and Google to your own ad accounts.